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Publications

‘Working Together’ statutory guidance for children and young people

Department for Education
The guidance features bright, vibrant images throughout to appeal to the target audience.
The guidance is easy to read and digest, with complex information broken down into simple text.
We also created social media content to promote and support the guidance and key messaging.

The challenge

The original Working Together to Safeguard Children guidance is a complex, statutory document aimed at professionals. There was no version designed specifically for children and young people, many of whom are directly affected by the services it describes. The challenge was to create an accessible, engaging version of this guidance that explains how safeguarding works. This document needed to be presented in language that young people aged 13–17 can understand, without oversimplifying key messages or missing vital context.

Our solution

We worked closely with children’s services experts and young people to co-create a simplified version of the guidance. The publication breaks down complicated safeguarding structures and language into clear, relatable explanations. It uses examples based on real scenarios, friendly illustrations, and a glossary to help young people understand how safeguarding works, who is involved, and what they can expect if they receive support. The final product empowers young people with knowledge about their rights and what to do if they ever feel unsafe.

Plan for Change

Prime Minister’s Office
The Plan for Change document sits against a pink background
The Plan for Change document front cover
A double page spread in the Plan for Change document is displayed as an example

The challenge

To mark the start of a new government, the Prime Minister’s Office asked us to produce the Plan for Change, setting out a roadmap for the national missions and milestones for change over the next five years. As the new government’s first major publication, this was a high-priority, quick-turnaround document to be laid in Parliament and published on GOV.UK in time for a key Prime Ministerial speech. It needed significant graphic support to simplify the missions and illustrate key data, and we were working to tight deadlines with continual oversight from No.10.

Our solution

Our proofreaders meticulously reviewed the content to ensure clarity, consistency and conformity with government style, while our designers and artworkers created engaging graphics and graphs to bring the missions to life, using our expertise in accessibility. We navigated frequent content changes, data amends and imagery updates right up to the print deadline, which required seamlessly working together in a great example of agile team collaboration. The result is a polished, professional and engaging Plan for Change reflecting the priorities of the new government.

Business Plan 2024 to 2029

UK Export Finance
A printed copy of the UK Export Finance business plan against a blue background
A double page spread from the UK Export Finance business plan against a pale orange-yellow background
A double page spread from the UK Export Finance business plan against a blue background

The challenge

UK Export Finance asked us to produce their business plan for 2024 to 2029, marking the first time their overarching delivery objectives and targets would be published externally. They wanted staff and the public to feel inspired about UKEF’s goals and connected to their work, so we knew the document needed to be clear, cohesive and engaging to generate excitement.

Our solution

Our clean, striking design presents UKEF’s goals and aims in a visually appealing way, prioritising readability and clarity of understanding for a public audience. Coloured textboxes, simple diagrams and bespoke icons highlight key information, while carefully selected photography conveys a sense of dynamism that inspires readers and brings the business plan to life.

LGBT Veterans Independent Review

Cabinet Office
An image of the LGBT Independent Review report against a pale pink background
An image of a double-page spread in the Independent Review report
An image of a double-page spread in the Independent Review report

The challenge

In 2000, the ban on LGBT people serving in the military was lifted. While this was a big step forward, many ex-service personnel still lived with the emotional weight of the mistreatment they experienced while serving their country. Because of this, the government commissioned The Rt. Hon Lord Etherton to carry out an independent review to ensure their stories were heard. The Cabinet Office asked us to create a clear and user-friendly website to publish the review’s findings. Additionally, they asked for a set of photographs to accompany more in-depth case studies based on experiences shared by ex-service personnel.

Our solution

We developed a user-friendly WordPress website to showcase the experiences of those who served in the military, alongside Lord Etherton’s review document. In addition, we conducted four interviews with ex-service personnel to hear their stories and develop a series of case studies to accompany the report. These interviews also guided our photography team, who travelled across the country to capture the essence of these LGBT veterans’ current lives in a personal portrait style, helping visitors to the website to connect faces to the often-harrowing stories revealed in the report.

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